Thursday, March 1, 2012

Why Choose Standard on Term

One of the biggest mistakes that we make as agents is assuming that our clients can get the "superman" rate on term insurance. Only about 25% of the people that apply get the super preferred rate. That means that the odds are 75% against them! Who would bet those odds?

If I have exceptionally healthy prospects, I always quote them 'preferred' and tell them that when the exam and medical records arrive - they could get a lower rate - BUT that we won't know until then.

If you quote a client a 'super preferred' rate just because that is the rate they saw on the internet - you are doing them an injustice. Ask the questions before you quote them and quote them correctly - then tell them WHY you quoted them that way. Everyone will be happier in the long run! 

Why Choose Standard on Term

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