Thursday, June 19, 2014

Really Easy Life!

We strive to continue to offer ground breaking and competitive life insurance products that you can use in your practice on a daily basis.  Today, I am going to show you a life product with an app that has only 4 health questions and you can write it online or the prospect can go to a link that YOU provide to apply for the coverage.  You can even put the link on YOUR website and prospects can actually apply for coverage without you being directly involved.

Our ‘really easy life’ is offered as a 20 year Term Plan that is fully convertible.  At the present time, the death benefits are $25,000, $50,000 and $100,000 ($150,000 and $250,000 are coming soon).  The product has Unisex rates and is offered in non-tobacco and tobacco rate bands.  Each case is issued on a Table 4 basis so your client can have some mild medical issues and still have the policy issued at the rate we quote.  Monthly premiums can be paid either with a bank draft or a Credit Card or Debit Card.  The client can also pay quarterly, semi-annual or annually.  If you would like to see the rates – CLICK HERE.

There are four questions that the client must answer in order to apply for the coverage:

1)    Have your used tobacco products in the past 12 months,
2)    Yes or No to a list of medical issues,
3)    Have you used illegal drugs in the last 7 years,
4)    Have they been denied Insurance – ever.


In addition to these 4 questions, the company will run a prescription check and an MIB. 

There is NO MEDICAL EXAM and if the client qualifies, the policy will be issued within 5 business days.  Commissions are paid weekly.

This is where this product begins to stand out from all of the other products.  The applicant can buy this coverage even if they don’t have a social security number.  They only need an ITIN (individual Taxpayer Identification Number).  Sales materials and applications are available in both English and Spanish.

The plan is issued with or without ROP benefits – your choice.  You may also add a $10,000 children’s rider if you wish.

This product would be ideal in a P&C agency where the front line person could go through this 10 minute process with the client after they discuss their home owners coverage.  The easy question to ask and get into the sale is, “Do you have someone who handles your life insurance?”  Most people will answer No.  “Our agency offers a low-cost term plan that doesn’t require a physical exam and I can handle it for you in less than 10 minutes.”

It would be excellent where there are a lot of Non-English speaking citizens.  It would also be a great product for worksite marketing.  If you are in the Medicare Supplement market or the health markets – THIS would be an excellent product to write on your existing clients!

You can put a link into a form email and email your clients with sample rates and give them a link where they can go and APPLY for the coverage while they are watching American Idol.  There is NO SIMPLER PROCESS anywhere.

You can put the link on your website and list it as, “APPLY FOR LOW COST TERM INSURANCE HERE.”

There are probably dozens of other ways to sell this product and you are only limited by your imagination.

If you would like to market this product, CLICK HERE and complete the online appointment.  The online process is quick and easy and you will hear on the appointment within 3-4 days.  This product is underwritten by the Manhattan Insurance Group through their Family Life Insurance Company.  If you have questions – give me a call.  I will be happy to answer them for you.

Thank you!

Don Boozer

Wednesday, June 4, 2014

Friday, April 4, 2014

What is "Lazy Money"?

I keep seeing the flyers come through my computer that mention the phrase “lazy money.”  I have to admit that I have not explored those flyers – but when I see them and they mention ‘lazy money’ I think of anyone who has money in CDs today.  The national average paid on CDs today is .23% interest.  When I see that interest rate I think that these people might as well have that money in a coffee can in their back yard.

For people ages 50 thru 75, we have an EXCELLENT alternative to the CD at the bank.  We have single premium life products that are available with a single premium payment.  Not only do they provide a TAX FREE death benefit for the heirs, they also offer Long Term Care benefits (Up to 5 times the amount of the deposit) to the client. The best part?  Their money offers a much better return than the return they get at the bank.  They also never lose control of their asset!  Here is a simple sales approach that you can use to sell this product;

I call this my “Napkin” idea.  There is no better time than now for agents to talk to their clients about our wealth transfer product.  Why is that?  There is roughly 10 Trillion dollars sitting on the sidelines today.   The majority of that is in CD’s and Money Market Accounts.  There is a good chance your agents clients have money sitting in a MMA or CD.  Currently a 1-Year CD yields at .23%.  Talk about opportunity.  Some simple questions agents can ask their clients.  Possibly even over a napkin.

  1. Do you have any money sitting in a CD or Money Market Accounts? If yes,
  2. Are you happy with your return? (likely answer will be No @ .23%)
  3. Do you intend on using or needing that money? If no,
  4. If I could show you a way to double your initial deposit in the form of a tax free death benefit and roughly 4 to 5 times your initial deposit for LTC would you be interested?  And by the way, should you change your mind or need to access your money after 2 years you can get your money back.(ROP)

If you have clients who have ‘lazy money’ you owe them the opportunity to consider this product.  The chances are that not only are they getting next to nothing for an interest rate – they also don’t have Long Term Care.  This is a grand solution to both of those problems!

Ask us for an illustration!


Don Boozer
Don Boozer & Associates

Thursday, March 20, 2014


We get requests for a competitive whole life product from time to time and we have really not had one in a long time.  However, that all changed when SBLI introduced their new WHOLE LIFE product.  The product is now available on WinFlex for illustrations and they look really good!  The product is available in several different variations that lend it to almost any sales scenario.

Continuous Payment
Payments to age 65
Limited Payment      20 Years
Limited Payment      15 Years
Limited Payment      10 Years
Single Premium Whole Life

Issue Ages                           0 – 80
Minimum Face Amount     $25,000

Left to Accumulate
Reduce Payments
Purchase Paid Up Additions
Taken in Cash

Accelerated Death Benefit
Children’s Term Rider
Guaranteed Purchase Option
Single Pay Paid Up Additions
Flex-Pay Paid Up Additions
Waiver of Premium
Accidental Death Benefit
Level Term Rider

Savings Bank Life Insurance Company has been in business for over 100 years and even maintained their “A” rating with A.M. Best through the depression.  They currently hold the A+ (Superior) rating.  They have an extremely conservative investment portfolio with 91% of their investments in “AAA” rated government securities.   SBLI does not issue mortgages, Credit Default Swaps or any other types of guarantees to the mortgage or bond market.

You know them as a company that continually offers the lowest term rates in the industry.

When you need a whole life product that will beat the competition – give us a call and we will show you how good this product really is.

Thank you for your business!

Don Boozer & Associates

Monday, March 17, 2014

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Wednesday, February 26, 2014


Occasionally we get a request for a ‘kid’s policy’ for someone’s child or grandchild and the agent is looking for a ‘standalone’ policy in instead of a term rider on the parent’s policy.  When we get these requests, we go immediately to the Children’s Whole Life Insurance from United of Omaha.  We are particularly fond of this product because;

1)    Available for ages 14 days to 25 years
2)    Available in face amounts of $5,000 to $30,000
3)    Additional policies may be purchased in the future without evidence of insurability
4)    Level premiums for the life of the policy (matures at age 100)
5)    Simplified application
6)    No medical underwriting and limited health questions
7)    Builds cash values
8)    Rates NEVER increase with age
9)    Benefits NEVER decrease


The attached Children’s Whole Life brochure can be handed (or mailed) to a parent or grandparent and they can calculate the rate themselves.  The one page application can be completed in a couple of minutes and that makes this product one that you will want to keep on your desk and ready to present.


Mutual of Omaha / United of Omaha has a 97% name recognition among your policyowners!   Your clients will immediately recognize the name and think of Wild Kingdom.  In addition to this product, Mutual of Omaha offers a complete line of universal life and term life products that are very competitive in the marketplace.  They also offer some of the best underwriting in the country.

Give us a call for marketing material and illustrations - and,thank you for your business!

Don Boozer
Don Boozer & Associates

Tuesday, February 18, 2014

Products and Markets

In this ever changing environment it is not easy to remember which products are designed for what marketplace.  Today I am going to try to simplify this process for the life products offered by Protective Life.


As most of you know, Protective is one of the companies that puts their term plans on a UL chassis.  We are told that the reason for this is that the company is able to deliver the product at a cheaper rate than they could on a true term platform.  In the case of Protective Life – the term(?) product is called the Custom Choice UL.  As advertised, this product will nearly always pop up on the ‘Top 3’ when you are comparing term plans against the competition.  Many times – it will pop up in the Number 1 position.  This product is guaranteed convertible for the length of the guarantee period of the term not to exceed 20 years and age 70.  This product is convertible (exchangeable)  to the Advantage Choice UL and the Pro-Classic Universal Life products without evidence of insurability.  Issue ages 18-75.  The minimum face amount allowed on this product is $100,000.

ADDED BENEFIT:  This product has an added benefit that I really like.  At the end of the ‘guarantee period’ the death benefit reduces and the premium remains the same.  On most plans – the death benefit stays the same and the premium multiplies tenfold.  The only two companies that we represent that offer this ‘kinder, gentler’ option are Protective and Lincoln National.


In this case the product is still the Custom Choice UL.  You just illustrate it showing the length of time you want to guarantee the premium.  In most cases – unless you ask me to do otherwise, I illustrate this product to age 105. When you need to have the absolute lowest premium on your product – many times THIS is the product.  


This product is the Advantage Choice UL.  Only a slightly higher rate than the Custom Choice and it has moderate cash values.  Having cash values offers your client an ‘exit strategy’ that he will not get with the no cash value products.  Ben Feldman used to say, “It is better to have cash than not to have cash.”  It made sense then and it makes sense now.  When you ask me to run a UL illustration for you and when the prospects are 55 or younger – generally I will run THIS product – simply because it is not much more money and it has the exit strategy.  The minimum face amount on this product is $50,000 and it is issued between ages 18 and 85.


Protective Life has just introduced their Indexed Choice UL product and it is a good one!  We have 6 companies that offer an Indexed UL product.  As this type of product gains in popularity so do the offerings from the companies.  Approximately 40% of all UL sales are indexed products.  If you have not been selling IUL because you don’t understand it – this is the product to start with (and possibly to stay with).  It is very easy to understand and there are not a lot of ‘moving parts’ to confuse you and your clients.  Where this product beats the rest is in the costs and fees associated with it.  The insurance costs are lower than the competition – which means that more of the client’s money will be going to fund the cash values!

The only real difference between the fixed UL and the indexed UL is the way the company credits the interest!

Today more than ever, your clients are going to need help building their retirement nest-egg.  This product is ideal for building a cash fund that can provide a ‘tax free income’ to your clients when they retire and keep paying it until they die!  You may have a client who will not pay $100 per month for life insurance but would willingly put $500 per month into a retirement plan.  We can illustrate it for you.

If you have a prospect who is self-employed and is earning a nice income,  you can help them set up their own supplemental retirement plan that offers them the opportunity to share in the gains in the stock market but offers them a guarantee that their money will NEVER earn less than 1.00%.  There is NO DOWNSIDE RISK to them.

Call us today and let us run illustrations for you on any of these great products.

Thank you for your business.

Don Boozer
Don Boozer & Associates